Some Consumer Behavior trends regarding local Business

• At least once a week, 29 percent of people are looking for local business

 At least once a week, 29 percent of people are searching for a local company. You don’t want to lose an opportunity to bring them into your local market. Investing in local SEO is advantageous if you people, who perform local searches every week, are searching for your company.

• 30% of Google’s smartphone searches are location-related Users often use their mobile devices to search for nearby company.

Thirty percent of users who perform smartphone searches on Google refer to the location. For a central SEO program, you’ll be able to hit nearby mobile-search leads.

• 15. 78% of local mobile searches end in shopping in-store.

When mobile searches are carried out by the consumers, 78 percent of such searches end in anyone shopping in-store. If you do not have a local searches strategy in place, you will miss out on these local search leads.